Objectives:
Research Group Members benefits:
Industry Alignment: Facilitate closer alignment with industry, both the supply-side (Technology) as well as the demand-side (Brand Advertising, Marketing Agencies, Sports, Music, etc.)
Explore Research Topics: Develop market research initiative in collaboration with the IMMA Global Steering Council to determine potential research topics that are industry-driven
International Collaboration: Collaborate with fellow researchers in the IMMA Research Group and share knowledge, findings, networks
Access to Funding: One of IMMA’s aims is to assist with finding new sources of funding. These sources can be from both the public as well as the private sector
IMMA Network Member: Complimentary access to all online sessions organized by IMMA, and complimentary or deeply discounted access to all physical conferences and trade events
Speaking opportunities: Members of the IMMA Research Group can indicate their interest in speaking at IMMA industry events
•Four (4) complimentary IMMA Network memberships for internal use
Publication: Articles and research papers can be posted on the IMMA website
Annual IMMA Research Conference: Invitation to attend and be involved in the Research Conference, by being part of the Program Committee, presenting, moderating, etc.